30 Second Elevator Pitch vs 30 WORD Elevator Pitch

30 Second Elevator Pitch vs 30 WORD Elevator Pitch TOMORROW! Ask The Expert free webinar/call with Nick Corcodilos, of Ask The Headhunter. Sign up here. I was reading Ditch! Dare! Do! (a great book on personal branding by two friends and saw an interesting line. The story was about someone who was communicating their brand using what has been historically been called an elevator pitch. You know, the one that you should spend no more or no less than 30 seconds on?  (Story: I was at a networking meeting where they had you do your 30 second pitch and if you went over 30 seconds they would annoyingly ring a gong.  It was horrible!) In the book they gave a great example of someone answering the question what do you do with a 28 word response. 28 words intriguing! Maybe instead of shooting for 30 seconds, which for some people can sound like Charlie Browns teacher blabbing on, lets talk about getting it down to something shorter 28 or 30 words! This is hard stuff, but if you can brand yourself well  CONCISELY  you can have more power in the conversation. 30 Second Elevator Pitch vs 30 WORD Elevator Pitch TOMORROW! Ask The Expert free webinar/call with Nick Corcodilos, of Ask The Headhunter. Sign up here. I was reading Ditch! Dare! Do! (a great book on personal branding by two friends and saw an interesting line. The story was about someone who was communicating their brand using what has been historically been called an elevator pitch. You know, the one that you should spend no more or no less than 30 seconds on?  (Story: I was at a networking meeting where they had you do your 30 second pitch and if you went over 30 seconds they would annoyingly ring a gong.  It was horrible!) In the book they gave a great example of someone answering the question what do you do with a 28 word response. 28 words intriguing! Maybe instead of shooting for 30 seconds, which for some people can sound like Charlie Browns teacher blabbing on, lets talk about getting it down to something shorter 28 or 30 words! This is hard stuff, but if you can brand yourself well  CONCISELY  you can have more power in the conversation. 30 Second Elevator Pitch vs 30 WORD Elevator Pitch TOMORROW! Ask The Expert free webinar/call with Nick Corcodilos, of Ask The Headhunter. Sign up here. I was reading Ditch! Dare! Do! (a great book on personal branding by two friends and saw an interesting line. The story was about someone who was communicating their brand using what has been historically been called an elevator pitch. You know, the one that you should spend no more or no less than 30 seconds on?  (Story: I was at a networking meeting where they had you do your 30 second pitch and if you went over 30 seconds they would annoyingly ring a gong.  It was horrible!) In the book they gave a great example of someone answering the question what do you do with a 28 word response. 28 words intriguing! Maybe instead of shooting for 30 seconds, which for some people can sound like Charlie Browns teacher blabbing on, lets talk about getting it down to something shorter 28 or 30 words! This is hard stuff, but if you can brand yourself well  CONCISELY  you can have more power in the conversation.

She Takes On The World by Natalie MacNeil Brilliant - Personal Branding Blog - Stand Out In Your Career

She Takes On The World by Natalie MacNeil Brilliant - Personal Branding Blog - Stand Out In Your Career A thin book with a pretty woman on the cover surrounded by clouds, “She Takes on the World” by Natalie MacNeil had me wondering what I was in store for as I opened the first page. What an unexpected pleasant surprise this book turned out to be! Packed with useful tips Busy between 5a.m. â€" 9p.m. on weekdays with work, and cramming wedding planning into my weekends, I have relatively little time for pleasure reading. That said, this book was a refreshingly easy and powerful book packed with useful tips for today’s savvy businesswoman. I soaked up MacNeil’s fresh advice, fun tips and free-spirited style of writing. Big picture planning Some of the best advice is logical and yet we need to be reminded of it. MacNeil gives this nugget of gold in Chapter 5, The Bigger Picture. “Anything big you’re going to accomplish is not going to be accomplished overnight, next week or next month.”   Knowing this and staying motivated, with momentum, are different. “She Take On The World” includes a recipe for success for your big picture plan â€" that has all the ingredients you need to succeed. Building on a budget In today’s tight economy, it is essential to know how to build a company, and a team, on a budget. She Takes On The World not only touches on this, but it reaches fully into providing you with the tools on how, when, and where to go to build a solid team â€" within your budget. If you’re thinking, “I can’t afford a team” you need this book even more. You might be heading for a work/life balance breakdown! The mini-guide Just when you start thinking this thin little book is nearing it’s end, up pops the mini-guide. This section summary is my favorite part of the book (okay, I like bottom-lines and bullets). It’s packed full of savvy business advice, resource websites, how to market yourself, being a social media savvy business woman and what to do when you just don’t know where or when to do something. She Takes On The World’s Mini-Guide is like pie a la mode; it’s good alone but a la mode, it’s amazing! Author: Adriana Llames is the Division Vice President, Social Media Marketing for Sears Holdings and the acclaimed author of “Career Sudoku: 9 Ways to Win the Job Search Game”. Llames led a boutique career coaching services firm for over a decade and has been featured on ABC, CNNMoney, CBS News and Yahoo! For more information, visit www.adrianallames.com

How to bond with your boss

How to bond with your boss I am sitting outside Starbucks waiting until 10 a.m., when I am to meet the CEO, who is waiting for me inside to talk about who-knows-what before we visit a client. I do not want to be one minute early in case I run out of stuff to talk about. He greets me with a huge smile, an energetic handshake, and a two-shot latte. I got one for you, he says. I do not tell him this will force me to get up from the meeting 20 times to pee. He tells me he redid the entire presentation the night before. He says, How was your weekend? I say, Fine. Why would he care what my weekend was like? And if he did care, he definitely would be unhappy to hear about it. I ask him how his weekend was because I am trained in the graces of human conduct. He says his brother got in a car accident. He tells me about his brother. He tells me his brother is depressed and has not been functioning for years. No one knows what to do. He thinks the medication caused the accident. I take a sip of my latte. What to say? I say, It must be really hard on your family. Yes. This is good. Compassionate yet vague. CEO: Yeah. Depression is so hard to understand. Me: I know. I have experience with it. Peoples first instinct is to say, Get up. Go do something. CEO: Do you know this from other people or personal experience? I take another sip. Why is he asking this? Why is he having this conversation with me? I decide he needs a friend, and there is no one else he can talk to. I say, Both. At this, he tells all and more. What drugs his brother takes. Why his brother wont listen to anyone. He tells me his sister is also depressed. He tells me she used to be a real go-getter who could go for weeks without sleep. I get the whole picture now. I tell him that actually, I know a lot about this stuff. The drug his brother is taking is usually prescribed for depression, but it sounds as though he and their sister are manic-depressives, and his brothers reaction to the drug was typical for a manic-depressive. I tell him his brother and sister sound like they are at opposite ends of the same hereditary mental illness. The CEO is wide-eyed. I am worried that he will think I am insane. I say, Did you read that article in Fortune about CEOs who suffer from mental illness? I think its common. I say, I think, actually, that you are manic-depressive too, but you are manic, which is great for running a company. He says nothing. I say, You are lucky. He says, Maybe not. You never know when you will be hit with something like this when you wake up one day and cant get out of bed. I am pleased that I used my coffee time with the CEO to bond which is what all the how-to-be-great-at-work books tell you to do. And I think I made a good impression as being someone who has a well-rounded base of knowledge.